Selected work

Case files, with the status made clear.

The Daily Eye is featured first as verified client work. The remaining entries are concept studies that demonstrate how we think, not client outcomes.

Verified client workConcept study

Vertical editorial reading is the default on every screen.

On wide, sufficiently tall desktop screens, the case rail gains optional horizontal movement. The content order and evidence remain unchanged.

Rajiv, Randhir, and Rishi Kapoor at the Raj Kapoor Awards for Excellence in Entertainment

Verified client workMedia / Publishing

The Daily Eye

A digital publishing presence for cultural reporting, social-impact storytelling, video, and event archives, including coverage connected to the Raj Kapoor Awards for Excellence in Entertainment.

Context: An active entertainment and social-impact publication with a growing body of editorial and event material.
Challenge: Make stories, video, and cultural records accessible within one coherent publishing destination.
Scope: Editorial website, publishing structure, audience touchpoints, and archive presentation.
Solution: A content-led platform that supports current publishing while preserving a navigable cultural record.
Status: Live, externally verifiable publication. Delivery details should be confirmed against project records.
Evidence: Live publication and Vinta Nanda’s published Rishi Kapoor tribute.

Deliverables

Editorial webPublishingVideoEvent archive

Visit live site ↗Read Vinta Nanda’s Rishi Kapoor tribute ↗

Concept studyFilm / Launch Engine

Midnight Circuit

A speculative release system for an independent thriller, designed to make every press, screening, and audience touchpoint feel like part of the film.

Context: A fictional independent film preparing for a festival-to-release campaign.
Challenge: Unify fragmented trailers, press assets, screenings, and sign-ups without diluting the film’s identity.
Scope: Campaign strategy, release site, press room, screening map, and audience capture.
Solution: A phased Launch Engine that changes with the release calendar while retaining one campaign URL.
Status: Concept study. No client or performance claim.
Evidence: Design exploration shown on this page only.

Deliverables

StrategyWebsitePress kitCRM plan

Concept studyMusic / Launch Engine

Neon Frequency

A speculative release hub that evolves from pre-save to lyrics, visualizers, tour dates, and post-drop fan content.

Context: A fictional artist releasing an album across several campaign phases.
Challenge: Keep audience attention and first-party capture connected as campaign priorities change.
Scope: Release architecture, pre-save journey, tour modules, content drops, and CRM model.
Solution: A modular campaign system that changes state without rebuilding the core experience.
Status: Concept study. No client or performance claim.
Evidence: Design exploration shown on this page only.

Deliverables

CampaignPre-saveTourAudience capture

Concept studyTalent / Website

Red Ledger

A speculative talent website built to serve fans, press, agents, and brand partners without forcing them through the same journey.

Context: A fictional established performer with fragmented credits, reels, and partnership material.
Challenge: Present one distinctive identity while making professional information quick to find.
Scope: Positioning, portfolio, reel, credits, press downloads, and booking flow.
Solution: An editorial portfolio with audience-specific paths and a practical mobile press kit.
Status: Concept study. No client or enquiry claim.
Evidence: Design exploration shown on this page only.

Deliverables

IdentityPortfolioPressBooking

Concept studyCreator / Audience Platform

Signal Forge

A speculative owned platform for episodic drops, community, commerce, and a controlled assistant grounded in an approved archive.

Context: A fictional creator seeking a direct home beyond rented social platforms.
Challenge: Connect content, membership, community, and commerce without creating operational overload.
Scope: Product model, member journeys, archive structure, commerce, and AI guardrails.
Solution: An Audience Platform designed around repeat visits, clear access levels, and human-approved automation.
Status: Concept study. No client or membership claim.
Evidence: Design exploration shown on this page only.

Deliverables

ProductMembershipCommerceAI controls

Proof standard

What we will and will not call evidence.

01
Verified work
Named client, live destination, published material, or approved source.
02
Concept study
A speculative demonstration with no implied client relationship or measured outcome.
03
Performance claims
Published only when the source, period, and measurement are available.

Have a real moment to build around?

Tell us the context, timeline, and evidence you already have.

Start a project